One Year Diploma

01: Introduction and Overview 02: Purposes of CRM 03: Customer Service Facilitation 04: Customer Services 05: History of Customer Services 06: What does a Customer Want? 07: Customer Complaints and its Handling 08: Implementation of CRM 09: How to Construct CRM Program? 10: Analytical CRM 11: Improving Customer Relationships 12: General Tips for Customers Satisfaction 13: Customer Service Training workshop 14: Strategic Management 15: Implementation of Strategic Management 16: Why Strategic Management Plans Fail? 17: Specific Skills for CRM 18: Customer Retention 19: Customer Loyalty 20: Types of Loyalty 21: Why do Customers Defect? 22: Public Relation

23: CRM ONE- to-ONE Marketing to the Next Level 24: Applying Customer Relationship Management 25: Understanding the Basic Concepts of CRM 26: CRM Functions 27: CRM-Based Marketing and Sales 28: Personalizing Website 29: An insight into CRM and E-CRM 30: Electronic Customer Relationship Management 31: Applications and Objectives of CRM 32: Introduction and Objectives of a CRM Process 33: Why do Organizations undertake CRM? 34: Feature of Good CRM 35: Customers' Expectations 36: What do Customer Want and the Appeal that we can make? 37: How a Customer decides or accepts? 38: Handling a difficult Customer? 39: CRM and Communication 40: Achieving Effective CRM 41: Conclusion of CRM

Last Date of Admission:

19th April, 2024

Online Admission: